In what’s probably not a rebuttal to comedian Jim Gaffigan’s signature bit, Snoop Dogg is now endorsing the Hot Pockets. His recent ad remixes “Drop It Likes It’s Hot” 2004 #1 single into “Pocket Like It’s Hot.” The viral video shows Snoop rapping about the joy of eating the microwavable stuffed pastries once you get the munchies. An anthropomorphic Hot Pocket in a leopard spotted robe is seen doing a jig around dancing girls. Clearly the company is focused squarely on its stoner demographic.